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GoDaddy launches personal domains to enable small businesses build online brand

Domain provider, GoDaddy Inc, on Tuesday said it has launched Personal Domains, an easier way for small businesses and consumers to redirect their domain name to their social media profile, which in turn will help build and control their brand and identities online.

According to a statement a personal domain from GoDaddy is a custom web address that allows small businesses and consumers to help build their online identity and brand, by directing visitors to a page of their choice on social media networking websites, including Facebook, LinkedIn, Tumblr and Twitter, with just a single click.

Pointing a personal domain to a social networking page, or an existing website, is a way to get started building an online presence, especially if a customer is not ready to build their own website as yet. A personal domain allows customers to control what their visitors see and makes it easier for visitors to find them online with a shorter, more memorable and convenient domain name.

Personal Domains from GoDaddy also provides customers the flexibility to change the website to which their domain name points as often as they like, with the click of a button. This allows customers to customize their web presence and control how they interact with their business. Personal Domains comes packaged with business email from GoDaddy and Microsoft Office 365.

“With Internet penetration at an all-time high in India, increasingly people want to build and gain greater control of their online identity, today more than ever,” said GoDaddy India and Australia, Vice President and Managing Director, Rajiv Sodhi.

“For many customers, while their social media presence reflects who they are, they want an online address that represents their individual brand or their online persona as well. Others intend to build a website in future, and want a unique address to point to their social media presence for their brand to stand out for the short-term. A personal domain is an incredibly easy way to connect your domain name to a social media or other website, and consolidate your online presence,” says Sodhi.

Source: The Economic Times

Image Courtesy: The Hindu Business Line