SMEpost

Tech start-up MobMe launches customer feedback analytics tool

Tech start-up MobME has launched Geckolyst, a product that analyses customer feedback to provide comprehensible information to enterprises.

Geckolyst allows an organisation to integrate customer feedback from any source, including call-centre data, survey responses, social media, customer emails, CRM systems and point-of-sale data.

Integrating data

By collecting data from all sources of customer feedback and combining them into a centralised dashboard with an integrated complaint redress engine, Geckolyst can help provide an immediate and accurate analysis of customer sentiment, said Sathya Kalyanasundaram, Chief Executive Officer, MobME.

The company has started partnering with leading organisations in telecom, banking and retail to provide the end-to-end customer experience analytics solution for their businesses.

MobME has been primarily focussing on providing mobility and related solutions to telecom players, and has expanded its range of technology to cater to needs of clients in e-commerce, airlines and retail sectors.

Source: Business Line