Rupani urged micro, small and medium enterprises to spread their business and make the best out of the programme. He also encouraged entrepreneurs to make use of social media applications to spread the word about their business and its products and services.
“Every region of Gujarat is known for a special business, and we want the industry to grow in places where they have traditionally flourished,” said Rupani.
The CM is bullish ‘Boost Your Business’ will not only boost businesses, but also give impetus to ‘Make in India’ and ‘New India’ initiatives of the government.
Facebook plans to add 20,000 entrepreneurs from 100 cities in India in the next six months as part of its ‘Boost Your Business’ programme to help them scale up their businesses. The social network company has tied up with EDII to train people to achieve the target.
“Our ‘Boost Your Business’ initiative was launched in 2015, but with EDII, we plan to go to 20 states and 100 cities in the next six months in its first phase, expanding five times than what we have achieved so far,” said Ritesh Mehta, Head of Programmes, South Asia.
“The programme is designed to equip small and medium businesses with the knowledge, skill and technology to stay innovative and increase markets across globally,” he added.