Varanasi weavers to be taught skills to sell products online

Coming June, weavers in Prime Minister Narendra Modi’s constituency Varanasi will be taught skills like photography, marketing, packaging and inventory control so that they can sell products directly through e-commerce , as part of a pilot programme.

“We are going to do a pilot project in Varanasi. We will enroll over a thousand weavers and teach them photography, cataloging, packaging inventory control, etc. so that they can sell their products directly through e-commerce. It is a one-year project,” Development Commissioner (Handlooms) Alok Kumar told PTI.

Funds for the project are being provided by Rural Electrification Corporation under a corporate social responsibility (CSR) programme, Kumar said.

According to estimates, around 27 per cent of the population in Varanasi comprises weavers.

Source: The Economic Times

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