Author and adman Anand Suspi, remembers how during his growing-up years in Shivamogga he wrote a letter to the then Prime Minister Rajiv Gandhi asking if he ate only chapattis and never rice. “Being in South India, it was unimaginable to me that people could survive without rice. There was …
Tag: Hector Beverages
Dairy beverage maker DropKaffe raises a bridge round of Rs 3.33 crore
Ready-to-drink dairy beverage maker DropKaffe has raised a bridge round of $500,000 (Rs 3.33 crore) led by Kanwaljit Singh of Fireside Ventures. Other investors in the round include GrowthStory, and High Networth Individuals including Apurva Salarpuria of Salarpuria Group, CEO of Naukri Hitesh Ob…
Desi script helps small turn big!
When Bangalore-based Hector Beverages decided to launch ethnic Indian drinks brand Paper Boat with Aamras and Aam Panna, it found its main ingredient, raw mango, a tough nut to break. “It was almost impossible to process a hard fruit like raw mango. If we ripen and then pulp it, it loses its gree…