Tag: MakeMyTrip

Velvetcase.com raises $1.5 million in second round of funding

Online jewellery marketplace VelvetCase.com has raised $1.5 million in a second round of funding led by Uniqorn Ventures Fund, with participation from investors TV Mohandas Pai and S Somasegar through online deal-making platform LetsVenture. VelvetCase will use the money to expand its technology,…

Healthkart chooses nutrition & fitness over drug sales

From a company selling Over-The-Counter (OTC) medicines, Sequoia Capital-backed Healthkart has morphed into one that is totally focused on nutrition and fitness products. “We are re-orienting ourselves into a vertical player in fitness and nutrition. Initially we started with OTC drugs but …

Start-ups milk the IPL cash cow again

Whether you like the Indian Premier League or don’t, there is no escaping the din and crackle surrounding the event this year. And that is exactly what start-ups, paying anywhere between Rs 5 and 5.75 lakh for a 10-second spot on television during the matches, are betting on. The rates, alm…