The tenth season of the Indian Premier League (IPL), which will kick off on April 5, is expected to be a sporting extravaganza for cricket aficionados. Just like previous seasons, this year, sensing an opportunity to the grab attention of IPL viewership, startups are in the list of the 14 major s…
Tag: Oppo
Xiaomi wants to incubate hardware start-ups
Bengaluru: Chinese electronics company Xiaomi is looking to incubate hardware start-ups and wants to open more manufacturing units as it sees considerable potential in the world’s third largest consumer market. Lei Jun, Chairman and CEO of the multi-billion dollar privately held company, which ma…
Start-ups milk the IPL cash cow again
Whether you like the Indian Premier League or don’t, there is no escaping the din and crackle surrounding the event this year. And that is exactly what start-ups, paying anywhere between Rs 5 and 5.75 lakh for a 10-second spot on television during the matches, are betting on. The rates, alm…