Mobile gaming startup Nazara clocks Rs 220 crore in revenues


Mobile gaming startup Nazara Games reported Rs 220 crore in revenues for FY2015-16, with the Indian market contributing 47% to the top line revenue. “We have seen an explosive growth of 40% CAGR in the past 4 years,” said Nitish Mittersain, the founder of Nazara Technologies. Mittersain attributed Nazara’s growth to rising smartphone penetration and […]


Indian_mobile_usersMobile gaming startup Nazara Games reported Rs 220 crore in revenues for FY2015-16, with the Indian market contributing 47% to the top line revenue.

“We have seen an explosive growth of 40% CAGR in the past 4 years,” said Nitish Mittersain, the founder of Nazara Technologies.

Mittersain attributed Nazara’s growth to rising smartphone penetration and improving data connections.

“Another aspect that has helped with growth is pre-loading games on millions of devices through partnerships with handset manufacturers,” Mittersain said.

The gaming startup plans to launch a host of products and services in 20 additional countries, while focussing on increasing its user base from 35 million unique gamers to 100 million gamers on a monthly basis.

“The expansion of Games Club, which is a subscription-based service, into 20 new markets could be a huge growth driver,” said Manish Agarwal, the CEO of Nazara Games.

The mobile gaming publisher is operational in 48 countries including India, Dubai, Singapore and Mauritius.

Source: Economic Times

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