Siftr Labs, founded by former Abode employees Romil Mittal and Mayank Bhagya, launched its junk cleaning app AI powered Magic Cleaner in six Indian languages including Hindi, Marathi, Tamil, Telugu, Kannada and Bengali. The move is part of the company’s strategy to reach out to non-english smartphone users.
The app is also available in English, Malay, Spanish, Chinese, French, Portuguese, German and Italian. Magic Cleaner has witnessed traction from other countries like Brazil, Malaysia, Netherlands and Spain.
Launched in April this year, Magic Cleaner has crossed a lakh downloads in a short span. The junk cleaning app is AI powered and scans photo gallery of smartphones to zero in on junk pictures. Since Siftr has built a repository of more than 6 million images on it’s server, a user doesn’t have to upload the photos from his phone to the server.
Siftr, an artificial intelligence powered platform to curate digital images, offers 3 products. While Siftr Magic Cleaner helps clear junk images from phone messengers freeing up memory space, Siftr-Photo organiser is a photo curation platform for personal use, and Siftr Website builder is a self-updating photo website aimed at professional photographers and artists, photographers and creative folk. The Delhi-based company recently secured $150,000 in seed funding from early-stage fund Venture Catalyst.
Source: The Economic Times
