Indonesia telecom firm PT XL Axiata Tbk (EXCL) is setting up a business solutions platform, DigiBiz, to help small and medium enterprises (SMEs) to strengthen their marketing initiatives and grow their businesses.
DigiBiz platform is a mobile app that aims to enable SMEs to share information about their products and use it as a financial and marketing tool.
Director of Digital Service said, XL Axiata is targeting a market of 20,000 SMEs for its DigiBiz solution by the end of 2016.
DigiBiz offers three benefits: product solutions, business solutions and networks. DigiBiz will also facilitate SMEs to access internet services faster with the 4G LTE service.
XL Axiata has a customer base of 250 SME businesses spread over various regions.
Through a programme of cooperation with local governments, XL has supported the SME community in Medan, Palembang, the Greater Jakarta, Bandung, Semarang, Yogyakarta, Surabaya, Denpasar, Lombok, Balikpapan, Makassar and Manado.