Facebook on April 11 announced updates and new features to its mobile solutions for advertisers after hitting five million active advertisers on its platform. Among the updated features is the optimisation of the Ads Manager App to increase the ease of managing ad performance and gain insights. A…
Tag: Facebook
What can Indian entrepreneurs learn from start-ups in UK?
India is seeing a new wave of entrepreneurship with Indian start-up ecosystem being at an inflection point. Starting a business is a journey of successes and failures. The figures speak for themselves: more than one in three would-be entrepreneurs thinks about starting a business every day, but 7…
Marching towards growth: InMobi becomes second Indian Unicorn to turn profitable
Bengaluru-based mobile adtech firm InMobi claims that it has turned profitable in the last quarter of 2016. This makes InMobi the second Indian unicorn after data analytics firm Mu Sigma to become profitable. As per the company, it has been generating cash every quarter starting April-June in the…
Start-ups are making Indians entrepreneurial: GroupM’s Rob Norman
Mumbai: If you are looking for some inspiring ‘digital talk’, GroupM’s Rob Norman, is the man for you. The chief digital officer of the global media conglomerate was among the early ad men to get that designation. When we asked him, how things have changed for him over the years…
Govt to launch networking platform for start-ups in April
New Delhi: Come April, start-ups will have a Linkedin-like platform to discover and interact with investors, mentors, incubators and other service providers in the entrepreneurial ecosystem. The new platform—an upgrade of Start-up India Hub launched in March last year—will intelligently connect s…
Facebook & TLabs join hands to support mobile-based start-ups in India
Facebook and start-up accelerator TLabs have entered into a partnership to support the mobile startup ecosystem in the country. Both entities will build on the knowledge and learnings of in-house senior mentors to engage and educate entrepreneurs. As part of the partnership, they will co-host eve…
Empowering Indian women will add millions of businesses, jobs: Facebook
As four out of five women in India wish to become entrepreneurs, the country is missing out on a potential 15.5 million new businesses and 64 million additional jobs by not addressing the challenges facing such women, a new Facebook study said. The study revealed that if just 52% of women were em…
Facebook’s growth accelerator has a thing to say to India’s small businesses
The small business in India enjoys a special place due to its major contribution towards the socio-economic development of the country.There are more than 2 million active small businesses pages on Facebook in India. In the last five years (between 2012 and 2016), the number of new women-owned SM…
To support women founded start-ups, Facebook launches SheLeadsTech
Social networking site Facebook on March 1st launched a new initiative, SheLeadsTech, to support women-founded or co-founded startups and said it will also be expanding its SheMeansBusiness program that supports women-led small businesses. SheLeadsTech will give women-founded or co-founded start-…
Coming Soon: WhatsApp for small & medium businesses to debut in India
WhatsApp has introduced its revamped Snapchat-esque Stories feature, but that’s not all the Facebook-owned messenger has up its sleeve. The company has now announced it’s working on a new commercial messaging platform specifically for businesses WhatsApp for Business is all about smal…